Skip to main content
Sister Publication Links
  • Plastics News
Subscribe
  • Newsletters
  • Login
  • SUBSCRIBE
  • News
    • Recycling
    • Sustainability
    • Bioplastics
    • Technology & Materials
    • Injection Moulding
    • Blow Moulding
    • Extrusion
    • Thermoforming
    • 3D printing
    • Technology
    • Materials
    • Machinery
  • Opinion
    • View Point
  • Events
    • Our Exhibitions
    • Plastics Industry Awards (PIA)
    • Ask the Expert
    • Reifenhäuser Technologies Livestreams
    • Plastics News Europe Live Archives
    • Sustainable Plastics Live
    • Reuters Responsible Business Europe 2022
    • Plastics Recycling Show Europe
  • Prices & Resources
    • Polymer Prices
    • Data Reports
    • Sponsored Content
    • White Papers
  • Contact
    • Advertise
    • Media Pack
  • Subscribe
  • Digital magazine
    • Digital Magazine
  • Multimedia
MENU
Breadcrumb
  1. Home
  2. News
August 07, 2019 05:51 PM

Unilever introduces new Magnum tub with percentage of recycled plastic

The tubs are the result of a development project operated in cooperation with Sabic since early 2018

Plastics News Europe
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print
    Unilever

    Magnum tubs made with a percentage of recycled plastic will be rolled out worldwide in 2020

    Unilever has introduced tubs for the Magnum brand containing recycled polypropylene.

    The percentage of the recycled content was not specified. In a written statement to Plastics News Europe (sister title to PRW), the company said that the tubs were made using a mass balance approach.

    “The recycled plastic is mixed with a conventional feedstock. All these materials are fully certified (ISCC-Plus certification) to improve traceability in the value chain,” noted the response.

    The statement also said that the tubs had been developed in collaboration with Sabic, which had been working on the project with Unilever and Magnum since early 2018.

    The company has rolled out the product with 600,000 tubs distributed across Europe, in Belgium, Spain and The Netherlands. A further 3m units will be distributed in 2020.

    As part of a sustainability drive, Unilever has made a world-wide commitment to ensure a minimum 25% of its plastic packaging will come from post-consumer recycled content by 2025.

    “Pleasure Seekers can now indulge in signature Magnum luxury with the knowledge that they can play a positive role in reducing the impact of plastics on the environment,” said Julien Barraux, vice president of Magnum.

    According to Unilever, Magnum is the ‘world’s first’ ice cream brand to offer packaging containing recycled plastic.

    Newsletters
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    Get our newsletters

    Staying current is easy with Sustainable Plastics' news delivered straight to your inbox, free of charge.

    SUBSCRIBE
    Sustainable Plastics Media Kit Cover

    Subscriptions to Sustainable Plastics, the leading Pan-European magazine for the circular plastics industry.

    Subscribe now
    Connect with Us
    • LinkedIn
    • Twitter

    "In a changing world, Sustainable Plastics is a constant: a platform the plastics industry can rely on to deliver the news and knowhow impacting the industry going forward”

    Contact Us

    11 Ironmonger Lane, EC2V 8EY
    United Kingdom 
     

    Customer Service:
    1-313-446-0450

    [email protected]

     

    Resources
    • Advertise
    • Sitemap
    • Careers
    • Subscribe
    Affiliates
    • Plastics News
    • LSR World
    • Urethanes Technology
    • Tire Business
    • Rubber News
    • Automotive News
    • Automotive News Europe
    • Crain Publications
    Legal
    • Terms and Conditions
    • Privacy Policy
    • Privacy Request
    Copyright © 1996-2022. Crain Communications, Inc. All Rights Reserved.
    • News
      • Recycling
      • Sustainability
      • Bioplastics
      • Technology & Materials
        • Injection Moulding
        • Blow Moulding
        • Extrusion
        • Thermoforming
        • 3D printing
        • Technology
        • Materials
        • Machinery
    • Opinion
      • View Point
    • Events
      • Our Exhibitions
        • Plastics Recycling Show Europe
      • Plastics Industry Awards (PIA)
      • Ask the Expert
      • Reifenhäuser Technologies Livestreams
      • Plastics News Europe Live Archives
      • Sustainable Plastics Live
      • Reuters Responsible Business Europe 2022
    • Prices & Resources
      • Polymer Prices
      • Data Reports
      • Sponsored Content
      • White Papers
    • Contact
      • Advertise
      • Media Pack
    • Subscribe
    • Digital magazine
      • Digital Magazine
    • Multimedia