Skip to main content
Sister Publication Links
  • Plastics News
Subscribe
  • Newsletters
  • Login
  • SUBSCRIBE
  • News
    • Recycling
    • Materials
    • Policy & Regulation
    • Automation
    • Additive manufacturing
    • Machinery
    • Fakuma
    • Opinion
    • View Point
  • Events
    • Our conferences
    • Plastics Industry Awards (PIA)
    • Ask the Expert
    • Reifenhäuser Technologies Livestreams
    • Plastics News Europe Live Archives
    • Sustainable Plastics Live
    • Bioplastics Live
    • PFAS Live
    • Plastics Caps + Closures: A Global Online Event
  • PRS
    • Plastics Recycling Show Europe
    • Plastics Recycling Show Middle East & Africa
    • Plastics Recycling Show Asia
  • Polymer Prices
    • Polymer Prices Database
    • Polymer Prices News
  • Resources
    • Data Reports
    • Sponsored Content
    • White Papers
    • Multimedia
  • Contact
    • Advertise
    • Media Pack
  • Digital magazine
    • Digital Magazine
  • ChemRecTracker
MENU
Breadcrumb
  1. Home
  2. News
April 16, 2019 10:37 AM

Unilever boosts recycled content, sustainability targets

Jim Johnson
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print
    Unilever

    Unilever has developed a reusable bottle for its Seventh Generation brand as part of its involvement in the Loop programme to support a circular economy.
     

    One of the largest consumer packaged goods companies in the world is pledging that its plastic packaging in North America will contain 50% recycled content by the end of this year.

    Unilever's brand portfolio includes Suave, Axe, Seventh Generation and Hellman's.

    "We know that the response from the consumer goods industry is critical in determining the speed that positive change takes place around plastic packaging, and using less, better or no plastics is a priority at Unilever," Amanda Sourry, president of the company's North America operations, said in a statement. "Today, we are significantly accelerating our plastic packaging commitments in North America and are thrilled to be working alongside other industry leaders like Walmart to push these initiatives forward."

    Unilever revealed its plans to increase recycled plastics use as part of retail giant Walmart Inc.'s sustainability meeting in Bentonville, Ark.

    The company said a three-point plan to address its packaging, including the use of the How2Recycle label on all packaging — not just plastics — by 2021.

    The label, developed by the Sustainable Packaging Coalition, is a standardised messaging system that helps guide consumers information about packaging recycling.

    Unilever, with global headquarters in Rotterdam, the Netherlands, also said it would work with Walmart on "Bring it to the Bin," a programme to help educate consumers both at the store and online about recycling. The programme will include incentives for recycling packaging and will start later this year.

    "These Unilever initiatives are important steps, but we can't create a circular economy for plastic packing in isolation," Sourry said in the statement. "We need collective action to take the problem at the source."

    Newsletters
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    Get our newsletters

    Staying current is easy with Sustainable Plastics' news delivered straight to your inbox, free of charge.

    SUBSCRIBE
    Sustainable Plastics Media Kit Cover

    Subscriptions to Sustainable Plastics, the leading Pan-European magazine for the circular plastics industry.

    Subscribe now
    Connect with Us
    • LinkedIn
    • Twitter

    "In a changing world, Sustainable Plastics is a constant: a platform the plastics industry can rely on to deliver the news and knowhow impacting the industry going forward”

    Contact Us

    11 Ironmonger Lane, EC2V 8EY
    United Kingdom 
     

    Customer Service:
    1-313-446-0450

    [email protected]

     

    Resources
    • Advertise
    • Sitemap
    • Careers
    • Subscribe
    Affiliates
    • Plastics News
    • LSR World
    • Urethanes Technology
    • Tire Business
    • Rubber News
    • Automotive News
    • Automotive News Europe
    • Crain Publications
    Legal
    • Terms and Conditions
    • Privacy Policy
    • Privacy Request
    Copyright © 1996-2023. Crain Communications, Inc. All Rights Reserved.
    • News
      • Recycling
      • Materials
      • Policy & Regulation
      • Automation
      • Additive manufacturing
      • Machinery
      • Fakuma
      • Opinion
        • View Point
    • Events
      • Our conferences
        • Plastics Caps + Closures: A Global Online Event
      • Plastics Industry Awards (PIA)
      • Ask the Expert
      • Reifenhäuser Technologies Livestreams
      • Plastics News Europe Live Archives
      • Sustainable Plastics Live
      • Bioplastics Live
      • PFAS Live
    • PRS
      • Plastics Recycling Show Europe
      • Plastics Recycling Show Middle East & Africa
      • Plastics Recycling Show Asia
    • Polymer Prices
      • Polymer Prices Database
      • Polymer Prices News
    • Resources
      • Data Reports
      • Sponsored Content
      • White Papers
      • Multimedia
    • Contact
      • Advertise
      • Media Pack
    • Digital magazine
      • Digital Magazine
    • ChemRecTracker