Pledge 4 Plastics and Recycle Now have teamed up to produce a new consumer communications resource pack for plastics recycling.
The aim is to support local authorities and businesses by providing the relevant resources needed to run a successful consumer communications campaign.
The communication materials include digital resources, posters, pull-up banners, leaflets, and videos. The materials can be customised by partners, allowing them to add their own plastic recycling collection information.
The resource pack replaces the current Pledge 4 Plastics Communications Toolkit, with all downloads now available on both the Pledge 4 Plastics and Recycle Now websites.
Pledge 4 Plastics is a national plastics recycling initiative which aims to boost plastic recycling in the UK. Led by plastics recycling charity Recoup, it has been developed with partners across many sectors including Coca Cola Enterprises, Marks & Spencer, Nestle Waters, Nestle UK, RPC, Valpak, Surrey County Council and the Department for Environment, Food and Rural Affairs.
Recycle Now is a trademark of the circular economy and resource efficiency charity, Wrap.
Recoup chief executive Stuart Foster, said: “I'm delighted to see a genuine collaboration to produce an aligned and consistent set of resources for local authorities and businesses to use.”
The charity's packaging programme manager Claire Shrewsbury, said: “It's great to see that all the resources required to run a successful plastics recycling campaign can now be found in one place; facts, stats and materials are available for free so we encourage local authorities and businesses to download and start using them.”