VinylPlus, the European PVC’s voluntary sustainable development initiative, announced at the recent, successful virtual edition of its annual VinylPlus Sustainability Forum its plans to develop a new 2030 sustainability programme that will continue to build on the achievements of the past ten years.
A decade after the voluntary commitment was launched, myriad accomplishments have been realised, from tackling sustainability challenges and embracing the Circular Economy to addressing issues such as safe recycling to further advance the circularity of PVC.
“I am proud of the work done by VinylPlus and its partners to increase the sustainability performance and use of PVC,” declared VinylPlus managing director Brigitte Dero. “We are fully committed to being circular, working closely with the European Commission and actively contributing to the Circular Plastics Alliance.”
During the event, participants had the opportunity to discuss and comment on the new 2030 sustainability programme, which is currently still in development. The debate built on an external stakeholder consultation carried out by Accenture on key sustainability drivers, and the arising challenges and opportunities for the PVC industry over the next decade. The Forum participants contributed their views on the direction of the programme and on relevant issues such as enhancing VinylPlus’ engagement with stakeholders and ensuring the long-term sustainability of PVC.
The event concluded with the VinylPlus Product Label Awards Ceremony, during which companies and partners of VinylPlus offering PVC building and construction products with the highest sustainability performance were recognised. To date, 10 companies have been awarded the Product Label for 112 PVC products manufactured at 18 European sites.