After two years of testing and development, Swedish packaging solutions provider Emballator is introducing a new, circular material called rPP Soft Grey. Composed of at least 90% recycled plastic, of which 75% is derived from post-consumer plastic waste, the material is also 100% recyclable, the company said.
The company aimed to develop a safe, high-quality material with a reduced environmental impact compared to conventional materials. According to Mats Jeppsson, innovation manager at Emballator Plastics & Innovation, rPP Soft Grey more than meets these requirements. Carbon dioxide emissions from products produced from the new material - from raw material to finished product- were shown to have been reduced by 56 percent compared to fossil-based material. The material is light coloured and printable, he added, which eliminates the need for a label.
Transport-related emissions and packaging material consumption remain unchanged when opting for rPP Soft Grey. The first application to be targeted is packaging for customers in the Paint segment, with other product applications to follow in the future.
“The advantages of rPP Soft Grey has influenced more customers to choose the new material,” said Richard Johansson, marketing- & sales director at Emballator Lagan Plast. “We are confident that a larger proportion of our customers will gradually switch to our recycled material rPP Soft Grey in 2021.”
In another effort to support its customers' environmental ambitions, next to sustainable material development, the company is also working on excluding unnecessary waste.
The Emballator Group, which is part of a fourth-generation family-owned holding company called Herenco, is comprised of ten companies. These are active in Sweden, Norway, Denmark, Finland, and the UK. The companies develop, manufacture and market packaging solutions in various product areas and in different materials within segments as chemical, paint, pharmaceuticals, healthcare, food, lifestyle, skincare and personal care. The Emballator Group has about 900 employees and a turnover of approximately SEK 2000 billion.