Berry Global swoops two German Packaging Awards

Berry Bramlage, formerly RPC Bramlage, has won German Packaging Awards in the Sustainability category for significant design and technical enhancements to two packaging solutions.

The Lip Care stick and Magic Star Light were praised by the judging panel for their move to a mono-material pack, while maintaining full functionality and consumer convenience.

The design of the Lip Care stick has been optimised from a 4-part assembly with a polyoxymethylene (POM) piston to a 3-part version with a polypropylene (PP) piston. Not only is the packaging lighter, as a mono-material solution it is easier to recycle. In addition to the 2.5 turn for conventional slow opening, the twist-up rigid tube is now available with a 0.75 turn for fast opening. Both ensure precise control to avoid any breaking of the lipstick or balm.

The new version of the Magic Star Light airless dispenser no longer features a metal spring in the dispenser head but is now produced with a PP version. The dispenser is now made from 100% plastics, achieving an important weight saving and enhancing the packaging’s recyclability.

At the same time, the advanced airless technology that, as one of the chief benefits of the Magic Star Light, protects products from oxygen ingress, giving them a longer shelf life while maintaining their efficacy, has been retained as has the Magic Star design, which ensures accurate and controlled dispensing of even the most viscous creams with up to 96% residual emptying and minimal product waste.

“As a leader in design for circularity, we are delighted to win these prestigious awards,” commented Thierry Bernet, Circular Economy Director for Berry. “They are a fitting endorsement of our commitment to develop packs that maximise the many benefits of plastics while minimising their impact on the environment.”

Organised by the German Packaging Institute (DVI), the German Packaging Awards are Europe’s largest showcase of packaging achievements. This year a total of 52 innovations from six countries have been recognised. The awards will be presented at Fachpack in September.