Arburg has further strengthened its presence in China with the ceremonial opening of a new Arburg Technology Center (ATC) in Pinghu. The new facilities span over 2,300 square metres and are equipped with some 60 Allrounder machines, manufactured at the company’s sole manufacturing site and headquarters in Lossburg.
Among the highlights shown at the event were two new innovations that were to have premiered at Chinaplas 2020: the arburgXworld customer portal and an LSR version of an Allrounder from the Golden Electric series designed specifically for processing liquid silicone rubber. Other presentations included the innovative fibre direct compounding process (FDC) for lightweight construction, automated applications for packaging technology and medical technology and Arburg Plastic Freeforming (APF) for industrial additive manufacturing with the Freeformer.
As well as providing a base for machine specification and automation, the ATC in Pinghu also offers facilities for customers to have their injection moulds tested and attend training courses. The training provision will deliver comprehensive process and application technology support and consulting services drawn from decades of know-how obtained in the fields of plastics processing, automation and digitalisation.
"By investing in the new location we are demonstrating our unwavering commitment to keeping our market promise even in difficult times,” said Gerhard Boehm, managing director Sales at Arburg in his video message delivered during the inaugural ceremony.
“The ATC in Pinghu will enable us to focus on driving forward our turnkey business in China,” added Zhao Tong, managing director of Arburg in China.
“We are also expanding our warehousing capacities in order to significantly reduce delivery times.”
Arburg has long been active in China and currently operates at four locations there. Expansion into China started back in 1992, when the company’s first subsidiary opened in Hong Kong. To ensure fast availability to the customer, service technicians and sales experts are also deployed on a decentralised basis along the entire “plastic belt” along the Pacific coast, as well as in the centre of the country in Chengdu.