A start-up business based in the Isle of Wight is collecting inflatable rafts for reuse.
WyattandJack, which was started by Georgia Wyatt-Lovell and her husband Steven Lovell, finds abandoned inflatables and turn them into stylish accessories.
Also included in the collection is PVC from previously-loved bouncy castles and canvas from deck chairs.
The product range includes tote bags, rucksacks and zip pouches.
While the company is successfully reusing plastics, the end goal is to take material out of the landfill stream.
Each product made by the company is unique, with weathering of the PVC part of the design.
“We let the shape of the item and the areas of damage dictate the shape, in order to use as much of the piece as possible and generate as little, if any, waste as possible,” the company says on its website.
Inflatable rafts are rarely disposed of correctly, with holidaymakers generally leaving them in rubbish collection points at beaches.
In addition to salvaged inflatables, the company also accepts donations at Inflatable Amnesty collection points.